Are you a ‘niche collector’, like us? Seriously, we love niches. We first got interested in AdSense niches five years ago, when we accidentally found out that you can make either $0.02 or $2.42 per click. The difference? Topic of your article. So right away, we started wondering – what’s the most profitable Adsene keyword(s) out there? Then we stumbled upon unusual business niches. Then we found out that a lot of people are looking for a good website niche (aka profitable website niches) to start their business. So we decided to start a niche website that covers nothing but profitable (crazy, unusual) niches. If you are a nicheholic, you’ll love NicheGeek.com

Don't Amazon Me - How To Pick A Good Niche For A Bookstore

Submitted by Dmitri Davydov on Tue, 2007-03-13 07:09.
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Christy Coyne recently opened a second location of her Orange County children's bookstore, the First Page, and she's already working on the next chapter of what she hopes will be an ongoing business success story.

The plotline has her creating an e-commerce site by April and selling her first two franchises by September.

She'll also finalize contracts with three employees that she wants to turn into partners, which will give them ownership stakes in the growing operation.

Like many main characters in books, Coyne knew she had to buck the odds. In Coyne's saga, the goal is to create a children's bookstore that would be a profitable haven for harried moms and curious kids alike.

Do Sales Contests Work?

Submitted by Dmitri Davydov on Mon, 2007-03-12 12:37.
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When managing sales people you'll actually be dealing with three distinctly different situations.

The first was the poor performers and all the problems that they bring to an organization. But now I would like to shift our attention to the group that is mostly ignored my management which are the high performers.

If you're looking for a prompt increase in sales a good way to get it is to divert some attention from the mediocre group to the high performance group. It's much easier to coach a successful person to even better performance than to get a mediocre performer to begin succeeding.

How To Profit From The Yoga Craze

Submitted by Dmitri Davydov on Mon, 2007-03-12 08:53.
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http://www.plankdesigns.com/

Once upon a time, yoga was a purely spiritual practice. Although this remains true for traditional practitioners, it stands to reason that today’s breed of yogis is decidedly different--with decidedly different gear to match. “They’re not necessarily deeply spiritual, but looking more to do yoga as another form of exercise,” says Jennifer McKinley, co-founder and general manager of Plank, a Charlestown, Massachusetts, maker of chic, high-end yoga mats, totes and other accessories. Launched in 2005, the company projects sales of $750,000 for 2007.

The Secret Power Of Marketing

Submitted by Dmitri Davydov on Sun, 2007-03-11 12:06.
Posted in:

How To Sell Reports 

There are marketing lessons everywhere you look.

In the (hopefully) final chapter of my unpleasant encounter with the cable company, I was reminded that a “tier” system is almost always in place when you’re dealing with businesses that have a product or service you want.

This mostly-hidden world of power is what fuels conspiracy theories and gets best-selling thrillers published.

And it explains something critical about customer management that entrepreneurs often miss.

How To Make Wads Of Cash As An Online Dating Coach

Submitted by Dmitri Davydov on Sun, 2007-03-11 07:30.
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Marianne Kost, a divorced mother in New York, paid $2,000 for a profile, photographs and coaching from Evan Marc Katz, owner of two coaching services based in Los Angeles, EvanMarkKatz.com and E-Cyrano.com. Ms. Kost was new to online dating, so Mr. Katz also helped her decide which dating service to use and which men to meet.

When Ms. Kost wrote her personal essay, Mr. Katz pushed her to tell specific stories, such as, “I came face-to-face with a bull moose during rutting season,” and, “I occasionally smear a glob of peanut butter on my dog’s nose, just for fun.” Ms. Kost said she had many responses when her profile went online at Match.com.

Does Your Business Smell Good?

Submitted by Dmitri Davydov on Sat, 2007-03-10 07:04.
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There are three levels of interaction with a customer. If you are stictly a direct mail or online operation, you will never see most customers at all. As a freelancer, I have to “go deep” with a client, but it’s almost always on the phone — so, while I get to know my customer intimately through long, frequent chats, I wouldn’t recognize them on the street. Lastly, if you are, say, a doctor or a retailer, then you operate in the same space as your customer, face to face. You can see, hear, touch and smell them.

Now, the biggest blunder most businesses make is to ignore the lifetime value of a customer. These “future blind” businesses operate as if the current transaction is the only one that matters. So they get short-sighted about the long-term effects of customer satisfaction.

Clutterbusters Story - How To Make Money Organizing Other People

Submitted by Dmitri Davydov on Sat, 2007-03-10 06:51.
Posted in:

Home Business Ideas

Getting fired from a job could be the start of something great.

In January 2001, Betsy Fein of Maryland was laid off from her job as a human resources director. Instead of going back to the rat race, she decided to drop out of the corporate world for good and pursue her dream of becoming her own boss. Betsy said: “I wanted to have the flexibility and freedom of owning my own business, having more time for my kids, and the excitement of starting something new.”

Blogger Who Makes $1000 A Day From His Blog

Submitted by Dmitri Davydov on Fri, 2007-03-09 09:41.
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StevePavlina.com was launched on Oct 1st, 2004. By April 2005 it was averaging $4.12/day in income. Now it brings in over $200/day $300/day $400/day $1000/day (updated as of 10/29/06). I didn’t spend a dime on marketing or promotion. In fact, I started this site with just $9 to register the domain name, and everything was bootstrapped from there. Would you like to know how I did it?

This article is seriously long (over 7300 words), but you’re sure to get your money’s worth (hehehe). I’ll even share some specifics. If you don’t have time to read it now, feel free to bookmark it or print it out for later.

How To Make Your Staff SELL MORE

Submitted by Dmitri Davydov on Fri, 2007-03-09 09:09.
Posted in:

10 Cool Online Home Business Ideas

Now, let's turn our attention to a topic that quite possible offend some of you, but without it...the entire world comes to a screeching halt. That topic is of course...SALES!

Sales...when speaking about sales, you must first address sales people and If you employ sales people or will in the future you've got sales management problems. Although I can't even begin to provide a full analysis of the solutions to sales management problems in a single email there are several fundamental and important things we can discuss that will help you have more productive relationships with your sales people, your distributors, or your franchisees.

"Dead Doctors Don't Lie" and the Many Hazards of Affiliate Marketing

Submitted by Dmitri Davydov on Fri, 2007-03-09 08:48.
Posted in:

One day my boss came into the office raving about this tape he'd gotten from somebody. It was "Dead Doctors Don't Lie", a brilliantly crafted pitch for nutritional supplements. And he wasn't the only one... I started getting copies of this tape in the mail, sometimes 2-3 copies a day. For about six months or so in 1996, it was the hottest thing going.

This thing was an MLM deal and the inducement to sign up went something like this: You buy 1000 copies of this tape, you buy a list from us, you mail the copies to 1000 people... ten of them sign up and buy more tapes, and each send to 1000 people.... pretty soon you'll have hundreds of people in your downline and you'll be drinking margaritas on a cruise ship somewhere in the Mediterranean.