Are you a ‘niche collector’, like us? Seriously, we love niches. We first got interested in AdSense niches five years ago, when we accidentally found out that you can make either $0.02 or $2.42 per click. The difference? Topic of your article. So right away, we started wondering – what’s the most profitable Adsene keyword(s) out there? Then we stumbled upon unusual business niches. Then we found out that a lot of people are looking for a good website niche (aka profitable website niches) to start their business. So we decided to start a niche website that covers nothing but profitable (crazy, unusual) niches. If you are a nicheholic, you’ll love

10 Totally Stupid Online Business Ideas That Made Someone Rich

Submitted by Dmitri Davydov on Sat, 2007-02-17 12:57.
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How to get rich the smart way? Looking for internet business ideas? Read what some creative people did:

1. Million Dollar Homepage

1000000 pixels, charge a dollar per pixel – that’s perhaps the dumbest idea for online business anyone could have possible come up with. Still, Alex Tew, a 21-year-old who came up with the idea, is now a millionaire.

2. PickyDomains

A New Twist On Affiliate Marketing

Submitted by Dmitri Davydov on Sat, 2007-02-17 10:28.
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Affiliate marketing is nothing knew. There are hundreds of thousands of affiliate online, all looking pretty much the same. But being the same is something that John Gromovski didn’t like. So he decided to become the first affiliate discounter. How’s that possible? Well, John works only with vendors, who let him offer discounts … out of his own commission.

“I started DePrice.Com in December of 2004 with 9 dollars,” says John. “As an affiliate, I didn’t need any inventory. I simply signed up with several vendors, got permission to offer discounts out of my own commission, created a simple website and started selling software, using forums, Froogle, search engines, etc. The very first month I’ve sold about $2000 worth of software, clearing $500. Next month, I tripled my profits. Last year, Deprice averaged $17,000-$20,000 in sales a month. This January our sales are up 20-25%.”

Three Business Rules You Should NEVER Violate

Submitted by Dmitri Davydov on Fri, 2007-02-16 10:55.
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One of the reasons I got into teaching was a special notebook I kept throughout the early years of my freelance career.

In that notebook, I wrote down every non-writing rule I came across in business. These were not the tactics and tricks and secrets I was using to actually write copy. All those notes and insights went into different files.

No, this one special notebook was simply called “Nuggets”. I was hanging around stars, geniuses and wizards who constantly spouted little tidbits of wisdom — the guiding rules of their life — and I was astonished that few people were as knocked out by the power of these nuggets as I was.

How To Increase Sales With Telemarketing

Submitted by Dmitri Davydov on Thu, 2007-02-15 11:09.
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First - the real key to effective telephone marketing is structure and organization. Winging it is a real bad idea. A script, an outline, notes, flip cards, some written tools to help you stay on track are important. The most experienced telephone selling professionals in the country use scripts and notes.

Second - courtesy is a paramount of importance. Remember that the person on the other end of the phone can't see you; they can only react to what you are saying and how you're saying it.

Third - recognize that some people will not respond well. They'll cut you short, even hang up on you. You'll just have to be okay with that. Don't take it personally. Remember people throw out your mail pieces unread too. You just don't have to be there to see it.

Does 'The Toyota Way' Really Work Outside Japan?

Submitted by Dmitri Davydov on Thu, 2007-02-15 08:38.
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TOYOTA CITY, Japan — It does not occupy much space on the office wall, but Latondra Newton calls it the hardest thing for Toyota’s new American employees to accept: those colored bar charts against a white bulletin board, in plain view for all to see.

No, they are not representing the company’s progress toward goals. Rather, they are the work targets of individual workers, visibly charting their successes or failures to meet those targets.

This is part of the Toyota Way. The idea is not to humiliate, but to alert co-workers and enlist their help in finding solutions. It took a while for Ms. Newton, a general manager at Toyota’s North American manufacturing subsidiary, to take this fully to heart. But now she is a convert.

Sexy Chef As A Niche

Submitted by Dmitri Davydov on Wed, 2007-02-14 13:37.
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Romantic-Minded Entrepreneur: Alexi Faucher, 47
Name of Business: Seduction and Spice
What the business does: Caters romantic dinners
Founded: 2003, though it wasn't a full-time business until last year
Location: Phoenix, Arizona
Employees: 0, but she occasionally uses contractors

There's something about this business: Faucher's business is still in the startup phase, but with projections of $70,000 by the end of this year, she's making a living--and racking up a lifetime of interesting memories. She has catered meals in the back of a limousine for a surprise birthday, as well as in someone's hot tub and another person's hammock. The best part of the business, though, is knowing that she's helping create memories for her clients. "After the stage is set, I take one last look to make sure everything's as perfect as it can be," says Faucher, who then generally disappears, since after all--John Ritter's classic sitcom excepted--two is company, but three's a crowd.

Ready To Assemble Furniture, No Tools Needed

Submitted by Dmitri Davydov on Tue, 2007-02-13 11:04.
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Everything can be upgraded, even the incredibly easy to assemble furniture that we covered last year. The Simple Furniture Company launched its latest brand last week, and it's an upmarket version of Real Simple Furniture. InModern's design is sleeker and more sculptural, with upgraded prices to match (USD 249 for an RSF desk; USD 400 for an InModern desk).

Design aside, the premise remains the same: no tools needed to assemble or disassemble the furniture. The pieces are made of real wood, not particle board, and the wood comes from certified environmentally responsible forestry. Everything is manufactured and assembled in the United States.

How To Only Pay For Leads That Result In a Sale

Submitted by Dmitri Davydov on Mon, 2007-02-12 11:10.
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On your desk or credenza, on your business' counter or mounted on your wall is a powerful effective marketing tool that you're already paying for but probably using a lot less and a lot less effectively than you could be. The tool is the.... telephone.

Telemarketing is an area of tremendous interest in all types of business today as the cost of other methods of prospecting, qualifying customers or clients and marketing continue to increase dramatically. For the small to medium size business telemarketing has many advantages.

Among them the fact that you literally pay as you go. In direct mail, for reasonable economics, you may have to print thousands or even tens of thousands of brochures and materials all at one time. In media advertising you have to pay for circulation of thousands, tens of thousands or even hundreds of thousands of people all at one time but with the telephone you can reach out and contact as few or as many prospects as you wish at one time.

Like a Virgin-- Is Your Marketing As Fresh As Madonna's?

Submitted by Dmitri Davydov on Sun, 2007-02-11 12:33.
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'Touched for the very first time'

Call it what you want, but few pop stars and fewer businesses have understood the intricacies of Madonna's genius of reinvention and the inevitable end of the business cycle. Learn from the branding expert.

While Madonna soars, everyone else seems to stumble, bumble and disappear down a deep, dark hole.

So, what is it about Madonna Incorporated that has allowed it to consistently reap profits for over 18 years on the trot? And is there something we in business can learn about branding from the chameleon of pop music?