Printer Cartridges, Ink and Ink Refills - *** Niche

Submitted by Dmitri Davydov on Sat, 2006-08-05 08:27.
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I love ink refills and printer cartridges niche. Once in a great while you stumble upon a niche that isn’t very profitable on per-click basis but still delivers great results. Ink, toner and cartridges is just such a niche. It reminds me of Coke and Pepsi. A can is only about a quarter a piece, but both companies still make billions.

Ok, so let’s talk cartridges. Two niches here. One is new cartridges, another one is refills. I personally like cartridge refills and toner refill kits better. But that’s just a personal bias.

Second thing to pay attention to – ink cartridges or toner cartridges. Toner cartridges tend to be more expensive, but I can’t say that toners get you much more money than ink in terms of AdSense revenue. My guess is that companies that sell cartridges, whether ink or toner, bid on both terms and carry both ink and toner, so it makes no difference.

You may want to play with brands here, like Phaser ink, Phaser Toner, Tektronix , Tektronix Ink, Tektronix Toner Cartridge and so on. I’ve done some experimenting and it does make a difference.

I encourage you to play with printer cartridge niche, it’s very rewarding, despite rather modest averages.

In order not to violate Google TOS, I rate niches with my own star system. ** - $0.20-$0.30 per click average, *** - $0.30-$0.50 per click average, **** - $0.50-$0.70 per click average, ***** - $0.70-$1.20 per click average. While I don’t mind sharing information on ***** niches, I don’t make this information publicly available because it would quickly kill these niches or get Google pissed off at me.

All AdSense niches were tested by me personally and your results shouldn’t be very different, unless your account was smart-priced, too much time passed since my testing, MFA got a hold of the niche or your site or traffic source sucks big time.

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